The two companies were actually spawned from a bitter rivalry between the two. Brothers Adolf and Rudolf Dassler, were born in Germany. While Adolf was a sport fanatic, Rudolf was a great salesman.
They began a shoemaking business in the 1920s, but soon argued over everything including politics, women, and their business. Finally, in the 1940s Rudolf left the business and started his own across the river. Adolf renamed the original shoe shop Adidas and Rudolf established Puma. Today they are two of the world’s best known show brands!
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